Newcastle Bombshell Blonde Ale returns, featuring an even more prominent swimsuit-clad model on packaging in a shallow attempt to sell more beer

If you’re trying to get people to buy a great-tasting summer seasonal beer, it helps to have an attractive woman on the packaging. Newcastle, the No Bollocks beer brand, understands this phenomenon. So it’s with great excitement that the makers of the popular Newcastle Brown Ale are bringing back the also popular Newcastle Bombshell Blonde …

Apr 28 2014